A few posts ago I detailed how Carol Danvers was the seventh holder of the title of Captain Marvel, due to the Marvel Comics tradition of reusing and passing around a name just to keep it relevant.
And that ended up leading me to what I’ll be looking at this month. It’s another Marvel trope: the constantly rebranded hero. Because in addition to reusing character names, Marvel also has a long tradition of creating characters who go through name changes more often than Batman goes through Robins (different company, I know).
This was partly inspired by that previous post because the one thing that almost all (five out of seven) of the various Captain Marvels seem to have in common besides sharing the same name is that they’ve made their way through multiple other names as well. Two of the seven Captain Marvels have gone by four different aliases during the colourful careers, and they’re not alone. Here I’ll rundown a short list of some of the notable Marvel heroes who’ve found themselves facing more than one identity crisis over the years.
Carol Danvers (aka: Ms. Marvel, Binary, Warbird, Captain Marvel)
After getting her powers absorbed by Rogue, Ms. Marvel unlocked new, cosmic level powers and took on the name Binary. After reverting to her original powers but keeping a fraction of her Binary powers, she rebranded herself as Warbird. Eventually she reclaimed her Ms. Marvel title before moving on to take the mantle of Captain Marvel.
Monica Rambeau (aka: Captain Marvel, Photon, Pulsar, Spectrum)
Monica gave up the mantle of Captain Marvel to pass it on to the original Captain Marvel’s son, Genis-Vell. She then started calling herself Photon, until Genis-Vell felt it was time to move on from Captain Marvel and started calling himself Photon — and suggested Monica take on the name Pulsar…so she did.
Not too long after that Monica decided that a name that was more descriptive of her light-based powers was in order, and she has since been known as Spectrum.
Tabitha Smith (aka: Time Bomb, Boom-Boom, Boomer, Meltdown)
As a trendy teen, mutant Tabitha Smith started her “X-Men adjacent” superhero career bouncing from one name to the next (Time Bomb, Boom-Boom, Boomer) before finally settling on what appeared to be her “grown-up” moniker, Meltdown.
She eventually ditched the code name schtick altogether, but for her recent return to action she’s swapped the trendiness for nostalgia, and is once again answering to Boom-Boom.
Hank Pym (aka: Ant-Man, Giant-Man, Goliath, Yellowjacket, Dr. Pym, The Wasp, Ultron)
Oh, Hank. Hank, Hank, Hank.
The original Ant-Man, Hank Pym’s first name change was a practical one. Rejiggering his patented Pym particles, instead of shrinking down to the size of an ant, he used them to grow as big as a giant. Accordingly, he started going by Giant-Man. Apparently realizing that it wasn’t a very creative name, he went for something a little catchier. Enter: Goliath. Eventually he went back to Ant-Man, but then his erratic behaviour and growing mental issues triggered not just another name change, but a persona change, in the form of Yellowjacket (fun fact: all four of these names would eventually be taken up by at least one other person at some point).
Later, a clear-headed Hank decided to ditch the shrinking and the growing and the hanging out with insects, and return to his science-y roots, becoming simply known as Dr. Pym. Of course, this didn’t last for long and he reappeared as both Giant-Man and Yellowjacket before retiring from super-heroing again.
That is, until he decided to suit back up for service following the presumed death of his ex-wife, Janet Van Dyne. Wanting to honour her, he carried on her legacy by taking on her codename, The Wasp (making him the second of three people to go by that alias). Alas, one more name change loomed ahead, and as with the first, it was for a practical (and unavoidable) reason. After merging with the murderous A.I. that he himself created, Hank Pym (or what’s left of him) is now known as Ultron.
Hmm…maybe this should be taken as a cautionary tale for all of the denizens of the Marvel Universe; do the multi-name mambo if you must, but if you keep trying to change who you are, eventually you might end up literally losing yourself, forever. Or rather, “forever” (this is comics after all, where nothing—not even death—is permanent).